General Trading & Equipment CJSC

About Us

Empowering Saudi Arabia’s Infrastructure Since 1976, Premier Construction Equipment & Industrial Solutions.

Our History

Established in 1976, General Trading and Equipment Company (GTE) has played a pivotal role in the development of Saudi Arabia’s infrastructure. Our experience and technical know-how add value to the products we provide, support, and service.

Among our Construction Equipment, we provide compact multi-functional earth-moving equipment (Skid Steer Loaders, Excavators, Telehandlers), Attachments, Road and Ground Compactors, Mobile Power and Lighting Units, and Accessories.

1976

Founded as General Trading Establishment, becoming the first Bobcat dealer in the Middle East. Starting with branches in Dammam, Riyadh, and Jeddah, the company gradually expanded its portfolio to include other premium partners supporting the construction sector

1980

Expanded into aerial work platforms, broadening the range of equipment offered to customers.

1996

Incorporated as General Trading & Equipment Co., supporting the company’s continued growth.

2012–2020

Grew from 3 to 10 branches across Saudi Arabia. During this period, the company added cleaning equipment and industrial equipment, supporting a wider range of commercial sectors.

2021–Present

Transitioned to General Trading & Equipment CJSC, reflecting the company’s continued development as a Closed Joint Stock Company and reinforcing its foundation for the future.

Our Expertise

Business Pillars of Excellence

Professional Staff & Engineers

Highly qualified specialists and engineers providing expert support and technical know-how across every project.

Wide Range of Products

A comprehensive portfolio of construction and building-systems equipment to meet every operational demand.

Excellent After-Sales

Dedicated support, genuine parts, and certified service that keep your equipment running at peak performance.

Our Core

Mission, Vision & Values

Mission

To deliver uncompromising heavy-machinery equipment solutions that maximize uptime and performance across every sector we serve.

Vision

To remain the undisputed partner in machinery and technical support, setting the standard for reliability in the Middle East.

Values

Structural integrity, relentless uptime, technical precision, and an unwavering commitment to our customers’ success in every project we undertake.